posted by: comedy central insider

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10854721The U.S. Olympic Team just got even more American. Filling a void left by the now-defunct Dutch bank DSB, The Colbert Report is now an official sponsor of the U.S. Speed Skaters!

Said Colbert, "We must ensure that it is America's 38-inch thighs on that medal platform!"

“US Speedskating is thrilled to be able to create a unique partnership between one of the great entertainers in the industry and one of the great sports in the Olympic movement,” said [Executive Director of US Speedskating Bob] Crowley. “Embracing the U.S. Speedskating Team will provide immeasurable exposure for our sport and very talented athletes.”

And now the team needs your help to win the gold, Nation. Specifically, your money would help lots.

Find out how to donate the team to victory by clicking here!

The Colbert Report airs Monday through Thursday at 11:30pm / 10:30c.

UPDATE: Video of the announcement from last night's Report can be seen below.



Comments (48)

Posted by NickWolaver on November 3, 2009 at 1:38 am

Bravo is The WØRD to describe this awesome move by Stephen Colbert and The Colbert Report, as well as U.S. Speedskating. Very cool! For more Olympic news, including "Better Know A National Olympic Committee" (inspired by "Better Know A District") visit the Olympic blog http://olympicringsandotherthings.blogspot.com (yes, I am looking for The Colbert Bump for the blog).


Posted by Susan on November 3, 2009 at 2:57 am

Did. Done Donated. This is SO awesome. Stephen you're the best and most balls-out Patriot I "know." Thanks!


Posted by Rebecca of Capitol Hill on November 3, 2009 at 3:25 am

I've never been more excited to part with some of my hard earned cash! Thank you for giving the Colbert Nation something positive to rally around.


Posted by Brock Foreman on November 3, 2009 at 8:28 am

Right on!


Posted by Vinai on November 3, 2009 at 10:21 am

Right one….


Posted by B~ on November 3, 2009 at 11:38 am

Thank you Stephen! I've donated already and can't wait to see how much people give! Way to go!


Posted by JonB on November 3, 2009 at 12:22 pm

So proud to be a part of the Colbert Nation and a sponsor of our Speedskating team.


Posted by Ben G on November 3, 2009 at 1:26 pm

I am often amazed at how this "fake news show" manages to roll out awesomeness in the wake of its comic genius. The yellow ribbon campaign was a great example of this and this Olympic offering is another. Great job Steven and staff at the Colbert Report! If it needs to be said, I just made my donation.


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